Siena Rampulla
Founder
About
Your people, one press away.
No number to find, no call to explain. You press, and the people you trust are with you.
A feeling of security you get to keep.
Most security products sell fear. We think the opposite works: when your people can see and hear you ten seconds after you press, you walk home differently.
And we stay honest. push! is not an emergency service. It alerts the people you chose and sends your location only during an alert, and every page of this site says it does not contact police or emergency services.
It started with a break-in.
Rowan University
A man broke into the house Siena Rampulla shared with her roommates. She set out to build what she had wished for that night.
2023
The first version, PULLATracker, won Rowan's New Venture Competition. Rowan Today, 2023 (opens in a new tab)
2025
Siena told the story at TEDx Rowan. Rowan Today, 2025 (opens in a new tab)
Now
The app is push!, on the App Store.
The people behind push!
Ryan Ghaida
Chief Technology Officer
What we believe
Your people, not a call center
The people who love you are the ones you want to reach.
Honest about limits
We say what the app does, and nothing more.
Privacy as a feature
No location, audio or video is sent until you press. No ads, no profile pages.
push! is made by ByPULLA LLC, Holmdel, New Jersey. Press and partnerships: support@pulla.org.